TIME TO REWIND

The Original Purple Passion Is Back!
Originally launched in 1986, Purple Passion was a pioneer in the Ready-to-Drink category. College students made the drink in bathtubs and metal containers on campuses nation-wide. Branded with the Everclear name and canned for convenience, it was an immediate success, with sales reaching almost 1 million cases!

Poster
Poster

OUT OF THE BATHTUB,
INTO THE CAN.



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